Australians will now have access to Amazon's full suite of video and music streaming offerings under its popular Prime service.
Its arrival builds on the Amazon Prime Video on-demand product that has been available since 2016.
But Prime will offer more than streaming services.
It's a membership program with a monthly fee of $6.99 that also gives subscribers access to some free games, e-books, shopping and delivery deals.
Members will get free delivery on certain products within two-days across most of the country and four-day delivery in remote areas.
Prime is already available in several countries and has 100 million members.
Australian Associated Press