Miranda shopping centre has a name change

ADVERTISING FEATURE

COMMUNITY PLACE: The centre offers a mix of retail and social spaces.

COMMUNITY PLACE: The centre offers a mix of retail and social spaces.

Parkside Plaza has undergone a name change to Lederer Shopping Centre Miranda.

To be known locally as Lederer Miranda, the centre offers a Coles supermarket and 16 speciality retailers catering for everyday needs.

They include Farmgate to Plate, The Bearded Barber, Melt Espresso, Variety Card Shoppe and Ramsay Health Care, Dr Boom Communications, Julian's Gifts, Just Sport, Liquorland and Parkside Bakery among others

A favourite with locals for almost 40 years, the centre was built in 1979 and renovated in 2015 with another internal ambience upgrading taking place in 2018.

Senior marketing manager Jane Slattery said the Lederer Group purchased Parkside Plaza 24 years ago.

The Lederer Group has a portfolio of seven shopping centres; as far north as Cessnock and as far south as Goulburn.

Ms Slattery said Paul Lederer, chairman of Lederer Group, had retailing "in his blood and a huge love for it".

"He co-founded Primo Smallgoods with his late uncle, Andrew, in 1985," she said.

"From humble beginnings in Homebush in Sydney's west, the pair built the business into the Primo Smallgoods empire. At its peak, Primo was a commercial giant and a household name. The company employed more than 4500 people and exported to more than 70 countries.

"In 2014, after selling his remaining share of the Primo business, Paul retired - for four days - and now focuses on his property portfolio along with his many other business ventures."

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Ms Slattery said the aim of the rebrand was to show Lederer Group's investment and commitment to the local community.

"We strive for our shopping centres to be an integral part of each community," Ms Slattery said.

"We want to create a destination that inspires and embodies the beauty of the Shire as well as the spirit of the people and all that makes this area unique.

"The centre offers easy parking and a great mix of retailers who can meet the locals' everyday needs.

"It's also a great place for members of the community to meet and catch up with friends or family."

Ms Slattery said the Lederer Group were focussed on providing a convenient and family-friendly shopping experience for the local community.

"We also look forward to an exciting new future driven by our shared purpose of enriching communities, including the experience of all our customers and retailers."

You will find Lederer Miranda at 4-6 Wandella Road, Miranda.

FAMILY FRIENDLY: The Miranda centre has all the bases covered, from health care to a good cup of coffee.

FAMILY FRIENDLY: The Miranda centre has all the bases covered, from health care to a good cup of coffee.