Coinciding with its 100-year celebrations, Sydney Airport has unveiled a new departures experience at the T1 International terminal, including a refreshed farewell point for travellers, their family and friends.
The farewell point features a curved wall incorporating more than 10,000 lineal metres of Tasmanian Oak weighing 9000 kilograms, a 25-metres of digital screen displaying vibrant images of Sydney, providing the ideal backdrop for a pre-flight selfie.
It is part of the airport's ongoing investment of more than one million dollars per day in key facilities and services to enhance the customer experience.
Sydney Airport chief executive Geoff Culbert says this is one of the most tagged social spots in Sydney.
"The upgrade has turned the experience into something special for travellers and we're already seeing it feature heavily on Instagram and other social channels, which is really positive and a great advertisement for Sydney," he said.
"By opening up the area, we've also effectively doubled the circulation space which will significantly improve the journey through to passport control - especially during peaks when we've got a lot of people jetting off at the same time.
"I'm thrilled with our new look brand, it's fresh, contemporary and a better representation of where we're headed - connecting people to the world and striving to make Sydney proud every day."
NSW Minister for Jobs, Investment and Tourism, Stuart Ayres, says the new farewell point will deliver a positive experience for the millions of international visitors touching down in Sydney each year.
"Sydney Airport plays a vital role in driving tourism for Australia, so it's a welcome sight to see their continued investment in improving the experience and creating a lasting memory for international visitors," he said.
The launch also coincides with the airport's recent re-brand to better reflect the role Sydney Airport plays in the lives of Sydneysiders and as part of the fabric of the city.
As part of its ongoing commitment to transform the experience for customers, Sydney Airport will shortly unveil further works across the International and Domestic terminals.