The Georges River Local Planning panel has refused a development application to construct a $14 million 12-storey apartment block at 21 Hogben Street in the heart of the Kogarah CBD.
The proposed development was for 51 apartments, a ground floor retail space and five levels of basement parking.
It would have replaced a three-to four-storey block with nine apartments.
The 980sqm site is located at the intersection of Montgomery, Hogben and Kensington streets and is zoned B4 Mixed Use which allows high density and commercial development.
But a council report recommended refusal as the proposed development was considered an unacceptable urban design and planning outcome for the site and failed to satisfy the Kogarah Development Control Plan 2013.
The council report said the proposal had an "inappropriate built form" concerning the planning controls for the precinct. In its decision, the Georges River Local Planning Pane found the development would cause adverse impacts on the built environment concerning the effect on the streetscape amenity for future occupants and the adjoining properties.
The panel found that "the proposed development in its current form is not suitable for the site and was out of character with existing and recently approved developments and does not reflect the desired future character of development for the precinct."
It was considered an "inappropriate outcome for the site and "will establish an undesirable precedent in the area that will not be in the public interest."